Explanations: As needed, explanations for elements included in the mood board can add context and make it easier to see how all of the different parts will work together toward the end design. Including explanations for various elements of a mood board lends clarity to the ideas presented.
Settling on a theme can bring cohesiveness to the mood board as well as to the final design based on it.
The theme should be closely tied to the goals of the design or brand, though it can be abstract. Instead, a mood board based on those themes could include things like natural textures or primary colors. Inspiration for a mood board can come from virtually anywhere. Designers often keep swipe files of inspiration, which is a great place to start. Otherwise, look to places like stock photo sites, design galleries, color palette sites like Coolors.
When collecting inspiration for a mood board, designers should keep the goals of the finished project in mind. They should also keep in mind things like brand values and who the target user will be. These all have a significant impact on the types of inspiration collected. For example, a website design for a corporate law firm will likely have a significantly different tone and style than one for a street fashion site aimed at teenagers. Not every element on the mood board has to relate directly or literally to the finished design.
Finding images that evoke a feeling or general style are just as important as specific fonts, colors, and design elements.
Mood boards can be created in physical or digital formats. There are pros and cons to either one. Physical mood boards can help digital designers think outside the confines of a screen. These can be excellent for projects taking a lot of inspiration from the physical world. But it can also require a lot of printing and a bit more mess to create.
Physical mood boards can also be harder to archive or share with clients or other team members the best sharing option is often to take photos of them. This product mood board from Margaux is a great example of a physical mood board. Digital mood boards are really easy to share, though, as they can simply be exported as an image file and shared and some programs allow sharing directly. Digital mood boards can be a really polished way to present a design style to clients or other team members.
There are a number of software options for creating mood boards. Other options include:. An example of a minimalist mood board layout created with Canva. The architecture of this mood board communicates the style of the project very clearly. As with most design processes. But as we are designing, I believe that being creative and not following the rules exactly will always give you the best result. The best way to learn about something in design is to do it. Which is why I want you take some time to create a moodboard that represents your own style.
Think about your home, your clothes, your office, your holidays, things you dream of. What do they look like? What do these things feel like? What are the common threads? Is it a colour?
A texture? A pattern? Collect images that represent these thoughts. These images will tell your story and when they come together will start to show you your style. The collection of images will represent your lifestyle and personal style. You can take your time with this.
Move the images about on the board to create different compositions. Play around with the images until you are happy with the images that you have. Another important element to moodboards that can help beginners to convey their message very effectively is to use keywords to help tell your story.
This is one that I prepared for a client who was looking for some interior ideas for his luxury country home. Note how I combined keywords, lifestyle images and interior images to get across the intended look and feel of the space. There is a wonderful course over at SketchUp Hub that provide a great course to learn how to create a moodpboard, you can access it here.
How to create a moodboard using Canva and Photoshop. If you do create a moodboard, I would love for you to send it to me, you can tweet me or post the image on my Facebook page. If you would like me to create a moodboard for your home redesign, then book an Interior Design Consultation with me. Save my name, email, and website in this browser for the next time I comment.
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