Why bulk sms are banned in india




















Take a look at a service such as Ushahidi. Cookie consent for BulkSMS. You can view our Cookie policy here. Are you happy for us to use cookies? Back to Industry Trends. No Yes. The government, as per an earlier decision, had limited the maximum number of SMSes that one could send at a time to 5.

Later, however, amidst criticism from the masses, the bar was lifted to accomodate 20 SMSes to be sent at a time. The decision by the Indian government came in the light of the North East exodus in the country. Even as those from the northeast continued to flee from their residences across the country, the government found that the SMS medium had been misused to send hordes of SMSes to those from the North East.

The decision was made in order to curtail text messages and MMSes containing rumours or misleading information about the Assam violence.

It was also found that these messages contained fabricated videos and supposed threats to northeasterners living in several cities across the country, causing much panic among those of northeastern origin. The Home Ministry has asked the Department of Telecommunications to implement the order through telecom operators in the country.

The ban on bulk SMS had its affect on the business of telemarketers , too. We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. To learn more or opt-out, read our Cookie Policy. Following a series of violent ethnic clashes, the Indian government has placed a temporary ban on bulk SMS messages to help reduce the spread of rumors.

The Indian government has imposed a limit on bulk SMS messages to reduce the spread of misleading and potentially dangerous information. According to the Times of India , the temporary limit will be in place for a total of 15 days and will only allow citizens to send up to five messages at once, but no more. The decision comes as thousands of people are leaving cities across the country to return to their homes in the northeastern states, following a series of ethnic clashes. The New York Times reports that, while the violence began in the state of Assam, a series of rumors and threats spread via text messages and social media sites has created a panic amongst those native to the northeast.

The messages reportedly included doctored videos and other information warning of attacks by Muslims on those of northeastern origin. Finding your brand voice: The content strategy growth hack.

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